Shifting the way you think about leads.
B2B Behaviour and Audience Targeting
Click Shift delivers strategic digital marketing initiatives that drive real, measured and optimized marketing and sales results. Our content-driven approach leverages topic authority along with behaviour and relevance targeting to help you attract the right clients and drive better business opportunities.
Don’t Mistake Movement for Progress
We believe what gets measured gets managed. That is why when it comes to campaign development and targeting Click Shift takes a unique quality score-driven approach to ads and landing page development. Put simply, this means that landing pages are developed to ensure corresponding keywords that are bid on in AdWords always receive top-quality scores from Google. Naturally, this inbound marketing approach means that you get more paid visitors for less money while also getting more organic visitors. Double win!
Create Compelling Digital Experiences
While getting visitors to your site is great, what matters is converting them into customers. With this in mind, we create related keyword landing pages to narrowly push visitors to take a specific step or set of steps that lead to a conversion. We track and test the performance of every stage of the funnel on a regular basis to ensure you’re getting an optimal conversion rate.
Build & Optimize Seductive User Journeys
Our funnel driven approach to marketing means we not only get you found but help turn your clicks into customers. We help companies do this
Data-driven marketing that shifts the way you think about driving clicks and generating leads.SOME RECENT THOUGHTS ON INBOUND MARKETING FOR LEAD GENERATION
I have been grappling of late how to review, in a somewhat holistic way, a companies digital marketing efforts. In large this is in thanks to the task of prioritization being top of mind. If you can’t do everything how do you figure out the most effective use of your...read more
"Sales want's more and better-qualified leads" is often the core problem marketing teams face. This challenge is typically the result of bad positioning, lacking creative or misdirected spend. Solving these problems requires rethinking your funnel and identifying the...read more
The only way to generate leads sustainably is to have a balanced outbound, inbound and retention strategy. But before examining what this looks like it is important to first address what is meant by lead generation. What is Inbound Lead Generation? Lead Generation is...read more
No need to stress - most do and it's usually not that hard to fix. My name is Dave and promise I can help. The fact that you are reading this is proof that you don't need a massive budget or fancy team to get found online. Myself and client websites generate leads...read more
Mobile & Inbound Marketing | Presentation Notes & Slides 3 Mobile & Social Thought Leaders Hilary Rushford Think with Google Gary Vaynerchuk Key Insights & Lessons for 2017 We live in a mobile-first world We Move Freely Across Devices Context Changes Engagement &...read more