Social Media Strategy (according to me in 2012)

The term social media is new to this world. It did not exist in the days when there was just media. It is in a sense a response to media’s early failures. When media came to exist in the way we know it now it was made for us and we had no control over it. It arrived...
Lead Generation Categorization

Lead Generation Categorization

Lead Generation Categorization Business to Business Implies Collaboration Business to business lead generation is typically viewed either through the lens of professional introductions or audience targeting. The former more classic style of marketing is contrasted by...
Exposure Is Everything

Exposure Is Everything

Finding perspective clients means creating a memorable experience in history worth talking about. Click Shift is a marketing agency that helps clients target, acquire and retain clients. Practically speaking this means helping you generate leads, capture them and turn...